home24 is a fast-growing company. As one of the leading online platforms for home & living, our goal is to make furniture shopping an inspiring and personalized online shopping experience. In addition to our online offerings, this also includes our brick-and-mortar stores, which allow customers to experience our brand.

In our showrooms in Europe and those of our subsidiary Mobly in Brazil we create places of visual creativity: Especially for the presentation of our private label brands, we offer a comprehensive touch and feel and can give advice on the real product.

In our outlets, we sell returned goods, selected showroom items, sample items from photo shoots or delisted products from the home24 warehouses at reduced prices. Furthermore, they are a fundamental part of our sustainability strategy.

Our subsidiary Butlers is represented throughout Europe with over 130 stores. Here, our customers can discover a broad range of home accessories and can take most of the items home directly.


We are currently operating in seven European markets. In addition, we can also be found in Brazil under the "Mobly" brand. We look forward to growing even further and convincing more and more people to buy furniture online with our inspiring platform.

Following the acquisition of Butlers, the Group will be represented in eight further markets from April 2022. In addition to its own stores in the DACH region, Butlers operates further stores via franchise partners in Greece, Hungary, Ukraine, the Czech Republic, Malta, France, Luxembourg, the UK and Ireland.

  • Germany
    Headquarter in Berlin
    Showrooms: 9
    Outlets: 5
    Butlers stores: 89
  • Austria
    Showroom: 1 Butlers stores: 8
  • Switzerland
    Showroom: 2 Butlers stores: 5
  • France
    Butlers stores: 9
  • Netherlands
  • Belgium
  • Luxembourg
    Butlers stores: 1
  • Italy
  • United Kingdom
    Butlers stores: 2
  • Ireland
    Butlers stores: 1
  • Czech Republic
    Butlers stores: 3
  • Hungary
    Butlers stores: 4
  • Ukraine
    Butlers stores: 7
  • Malta
    Butlers stores: 4
  • Greece
    Butlers stores: 2
  • Brazil
    under the “Mobly" brand
    Headquarters in São Paulo
    Megastores / Outlets / Mobly ZIP: 11